Now, we’re going to discuss how you can Guest Post for other blogs and websites in order to Drive Traffic To Your Website.
Now, you might think that you have to be a Pretty Decent Writer, in order to use this Method. Unless you are willing to spend money on outsourcing or have a friend that is a Good Writer; who is willing to do you a favor, then you’re right!
However, if you are a Terrible Writer, it doesn’t mean that you should discard the idea completely, because it can be one of the most valuable ways that you can generate traffic.
Let’s dig deeper, shall we?
Why Does Guest Posting Work?
So, why would someone allow you to Post on their website or blog anyway? The simple answer is, because it provides value to their readers and that they didn’t have to write themselves or outsource it.
However, The Key Here Is Providing Value To The Readers. If your Post doesn’t teach the reader something or entertains them, it could actually work against their blog; instead of for it.
So, if you’re going to use this Method, you definitely have to make sure that whatever you’re providing is Valuable Content.
The thing is, if you provide this valuable content to the people that are reading the blog, they are going to want to know more about the author of the content that they enjoyed.
That means, that if you have a visible link to your website at the end of The Article/Blog Post or if you have a Biography Page, a Snippet on The Blog Post itself; then people are going to follow it and come to your website.
This is great for you, because all it cost you to generate this traffic; was a couple of hours to write a Good Blog Post.
How To Write A Guest Post
Writing A Guest Post For Someone Else’s Blog, Can Be A Little Different Than Writing It For Your Own Blog.
For Example: Author Chuck Wendig uses a great deal of profanity on his Blog, but if he did a Guest Post for The American Library Association Blog; it is very likely that he would eliminate his use of profanity for that particular Post.
For Some Blogs, You Can Write In Your Own Style and that is okay with them. In fact, it is the way that some people prefer to have Guest Posters write. Others Would Rather You Looked At Their Blog Posts And Followed The Same Sort Of General Writing Guidelines; As The Other Guest Posters Have Done On Their Blog.
When You Communicate With Someone About Guest Posting On Their Blog, you’ll need to ask them which Method they prefer and for any Writer Guidelines, that they want you to follow.
Make Sure That You’re Approaching Blogs, That Are Involved In Your Industry; because approaching a random Blog on Fashion; when your particular Niche is Dog Grooming, is not only going to get your e-mail blocked.
It wouldn’t do you any good anyway; even if they were willing to let you Guest Post. You Want To Communicate With The Same Type Of Audience, That Would Want To Come To Your Website In The First Place; and that means Posting On Blogs That Are Similar To The Products Or Services That You Offer.
Also, keep in mind that you have this one chance, to Sell Yourself To The Readers Of This Blog. That means, You Must Make This Post As High-Quality As You Possibly Can!
Make sure that you set it aside for a few days, and then come back to revise it; so that you can tweak any mistakes. Better Yet, have a friend or relative that is a regular reader, look it over for you and point out any mistakes.
You also need to look out for any typos or grammar mistakes; for this will make you look amateurish and no one will follow the link to your website.
Make it the best post that you possibly can and make it useful and valuable for the readers. Who knows, you might get invited back to Guest Post over and over again; each time with a link to your website.
How To Approach Someone To Request A Guest Posting Spot
What Exactly Should You Do Or Say, To Get Someone’s Permission, To Post On Their Blog As A Guest?
Obviously, you first need to send them an e-mail and see if they allow Guest Posting; and at the same time, Sell Yourself And Your Expertise, So That They Can See The Benefit Of Letting You Post On Their Blog.
How To Hold A Webinar
So, How Do You Hold A Webinar Anyway? There Are Several Ways That You Can Hold A Webinar.
You could go the very simple route, by using Google Hangouts; but the problem with this Method is, that you have a very limited ability to communicate by images, drawings or animations. You simply have your web cam and your microphone, in order to communicate with the people attending your Google Hangout.
There are applications that are specifically intended for things like Over-The-Internet Conferences And Webinars; which basically allow you to have access to a Whiteboard, that everyone at your Webinar can see. You can write on The Whiteboard, post images and even play videos.
These applications are intended for you to be able to communicate with your Audience, through a variety of ways. The better ones do cost money; but you can find some free ones too. There Are Free Webinar Platforms Available On The Web; one option is Meeting Burner. There’s a Free Option to Hold a Webinar with up to 10 Attendees.
How To Promote Your Free Webinar
If You Want To Get People To Attend Your Webinar, you’re going to have to get the word out somehow. This seems challenging; if you’re new to the subject, but The Best Way To Get The Word Out Is To Buy Some Traffic!
It’s Easier To Get People To Help You Promote A Free Webinar, On Something That They’re Interested In Or That They Work In; rather than getting people to send traffic to your website, for your own profit or gain.
The First Thing You’ll Need To Do Is Promote On Social Media. You may already have a following on Social Media Sites, and if that is the case; this might be a source of attendees for your Webinar.
Even if you don’t have many followers; the ones that you do have may promote your Webinar if they see it on Twitter or Facebook. This is especially true if they know that you have something valuable to offer.
Here’s To Your Success!
The GWC Team
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